The following videos aim to familiarize students with specific databases useful for business research. They demonstrate strategies for performing basic searches on companies using each database.
Video
Phillips, Carissa. “Introduction to Business Source Ultimate.” Illinois Media Space, 15 Jan 2025, https://mediaspace.illinois.edu/media/t/1_67jmbljj.
Description
This video was created to introduce writing classes to Business Source Ultimate, a database for profiles and articles on companies and industries, and articles on consumers, to use for their SWOT assignments.
Citation Guide
A function within the database to help you create citations is demonstrated in video.
Video
Phillips, Carissa. “Introduction to EIU Viewpoint.” Illinois Media Space, 15 Jan 2025, https://mediaspace.illinois.edu/media/t/1_w1h65as4.
Description
This video was created to introduce writing classes to EIU Viewpoint, which is a database for economic information and country market research, to use for their SWOT assignments.
Citation Guide
Examples for citing content from EIU Viewpoint are here:
Video
Phillips, Carissa. “Introduction to Hoovers.” Illinois Media Space, 15 Jan 2025, https://mediaspace.illinois.edu/media/t/1_zash8n5f
Description
This video was created to introduce writing classes to Hoover’s Academic Pro, which is a database for company and industry information, to use for their SWOT assignments.
Video
Phillips, Carissa. “Introduction to IBISWorld.” Illinois Media Space, 15 Jan 2025, https://mediaspace.illinois.edu/media/t/1_waj41uuu.
Description
This video was created to introduce writing classes to IBISWorld, which is a database for industry information, to use for their SWOT assignments.
Citation Guide
Examples for citing content from Hoovers are here:
Video
Phillips, Carissa. “Introduction to Mintel.” Illinois Media Space, 15 Jan 2025, https://mediaspace.illinois.edu/media/t/1_ar62riaz.
Description
This video was created to introduce writing classes to Mintel, which is a database for market research, to use for their SWOT assignments.
Citation Guide
Examples for citing content from Mintel are here:
Video
Phillips, Carissa. “Introduction to ProQuest One Business.” Illinois Media Space, 15 Jan 2025, https://mediaspace.illinois.edu/media/t/1_b83syr2i.
Description
This video was created to introduce writing classes to ProQuest One Business, a database for profiles and articles on companies and industries, and articles on consumers, to use for their SWOT assignments.
Citation Guide
A function within the database to help you create citations is demonstrated in video.
Video
Phillips, Carissa. “Introduction to Statista.” Illinois Media Space, 15 Jan 2025, https://mediaspace.illinois.edu/media/t/1_3wjm97dd.
Description
This video was created to introduce writing classes to Statista, which is a database for company, industry, and market research information, to use for their SWOT assignments. Use the tool in Statista to create citations for charts.
Citation Guide
Examples for citing other content from Statista are here: